Strategic bidding is another core pillar for any ppc-marketing-specialist-singapore working with enterprise accounts. As Google and Meta push for automated bidding, the specialist’s role evolves into one of governance and guardrails. They must set the right Target CPA and ROAS targets to prevent AI from overspending on low-quality traffic. In Singapore’s expensive auction environment,... https://virtualstaff.com.sg/ppc-marketing-specialist-singapore/