EasyInsights – Advanced Performance Tracking and Multi-Channel Attribution for Insight-Led Marketing In the modern data-driven marketing world, understanding customer journeys and measuring performance across multiple platforms is essential. Conversion tracking and cross-platform attribution enable marketers to reliably assess which campaigns, channels, and touchpoints influence real ... https://nextuniverse541.blogoscience.com/46418634/why-you-need-to-know-about-cross-platform-attribution